About Zyorix
Zyorix is the FinOps consultancy founded by Sohil Bhayani (FOCP + FOCUS Certified FinOps Analyst & Advisor). We help UK startups and SMEs eliminate waste and build predictable cloud spend with the 6-Week FinOps Sprint™.
Sohil Bhayani
Founder & FinOps Practitioner
Sohil develops and validates enterprise-grade FinOps frameworks in the Zyorix Lab for adoption by UK tech organisations.
Why Zyorix Exists
After years observing startups struggling to understand their cloud bills, I saw the same pattern: unpredictable costs, surprise invoices, and finance teams at odds with engineering.
Most FinOps solutions are built for enterprises — expensive SaaS platforms, 6-month consulting engagements, or generic DevOps contractors who don't understand cost governance.
Zyorix was created as an independent FinOps lab to develop and validate enterprise-grade frameworks — without the enterprise price tag, long-term contracts, or vendor conflicts. Enterprise-grade structure, validated in lab settings; pilot-ready for adoption.
The pilot-ready 6-Week FinOps Sprint™ provides lab-validated frameworks: visibility models, governance playbooks, and forecasting structures — ready for your environment.
Zyorix focuses exclusively on the startup and SME segment, where agility and transparent ROI matter most.
* Based on FinOps benchmarks and lab-validated Sprint methodology. Target ranges for pilot adoption.
Our Mission & Values
What drives every engagement and guides our approach to FinOps
Predictability Over Savings
Cutting costs is easy. Building predictable budgets that scale with your business is the real win. We optimise for long-term value, not one-time reductions.
Independent & Unbiased
No SaaS vendor kickbacks, no tool upsells. We recommend what's best for your business — whether that's AWS native tools, open-source, or a third-party platform.
Accessible Expertise
FinOps shouldn't be reserved for enterprises. UK startups and SMEs deserve certified expertise at fair prices with transparent ROI.
How We Work
Our approach to every FinOps engagement
Data-Driven, Not Opinion-Driven
Every recommendation is backed by your actual spend data, industry benchmarks, and FinOps best practices — not gut feelings or vendor sales pitches. All recommendations are benchmarked against FinOps Foundation best practices (FOCP & FOCUS 1.2 frameworks).
Collaborative, Not Directive
We work with your engineering and finance teams, not around them. You'll understand every decision and be equipped to maintain FinOps maturity long-term.
Quick Wins + Long-Term Strategy
Implement immediate optimisations in weeks 1-2, then build sustainable governance that prevents waste from creeping back in.
Transparent ROI
You'll see exactly what you're getting: optimisation projections, time-to-value estimates, and payback timelines. No vague consulting promises.
Who We Serve Best
Organisations best suited for lab-validated FinOps frameworks
UK Startups (Seed to Series B)
- Spending £5K-£200K/month on cloud
- Growing fast, cloud costs growing faster
- No dedicated FinOps engineer (yet)
- Need predictable budgets for investors
SMEs with Complex Cloud
- Multi-cloud (AWS + Azure + GCP)
- Multiple teams/projects sharing infra
- Finance wants allocation, engineering wants speed
- Previous optimisation attempts failed
Not sure if you're a fit? Book a free discovery call — we'll give you an honest assessment.
If your spend is below £5K/month, we'll advise free best-next-steps rather than oversell you a Sprint.
Book Free Discovery CallWhy Clients Choose Zyorix
Ready to Take Control of Your Cloud Spend?
Book a free 30-minute discovery call with Sohil to discuss your cloud spend challenges and see if the 6-Week FinOps Sprint™ is right for you.
We'll only recommend a Sprint if our assessment shows clear ROI potential for your specific environment.
Learn more about Sohil's background → View Portfolio